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Value Proposition

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Value proposition is what makes your business uniquely attractive. Also known as USPs (Unique Selling Points). The value proposition provides a declaration of intent. Or a statement that introduces a company’s brand to consumers by telling them what the company stands for. Like how it operates, and why it deserves their business. This can be presented as a business or marketing statement. Such that a company uses to summarize why a consumer should buy a product or use a service. Lastly, to know more about USPs and how to improve one for your start-up. Contact Entrepreneurs Collective and become a free member today.

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